UNO shoe stores have been in business since 1989. With such a strong tradition and infallable superior taste for shoes, made affordable for every day women in Montenegro, our team was hired to create a new visual standard for marketing their products. We chose Instagram and Facebook as primary communication channels.
Our team is responsible for managing UNO’s social media accounts, creating strategy and designing visuals. The base for a good visual that sells is the photograph we take of the shoes for each season. After 3 months of our takeover we’ve been able to significantly increase the fanbase, not to mention the amount of messages and inquiries we receive on a daily basis. As the primary communication channels, we’ve used Facebook and Instagram to our advantage by positioning UNO as the high end brand and created a successful sales channel.